Color WOW Toning & Styling Foam For Blonde Hair

Color Control Toning & Styling Foam is a light-lavender-tinted foam that instantly helps neutralize brassy tones and helps rid fair hair shades (blonde, grey, white) of unwanted yellow-y tones. Unlike dark purple shampoos that leave inky stains and are massaged into your scalp, this foam is a cleaner, easier, healthier option to keep blonde hair looking crisp and bright. A quantum leap from sticky, old-fashioned mousse that make your hair stiff and crispy, this “smart foam” uses “rosins” (a natural rubber-like substance derived from trees) and not typical “resins” (stiff acrylic polymers) to give your hair soft, flexible texture to make styling easier and protect against breakage.

Here's why you'll love it:

• Lightly tinted, leave-in foam helps neutralize brassy, yellow tones in blonde, white, grey and all fair shades
• No messy, dark dyes that stain hands, towels, and clothes
• Renews elasticity, boosts volume and bounce
• Alcohol-Free
• No parabens, no sulfates, cruelty-free, gluten-free, vegan

How to use:

Use after shampooing and conditioning. DO NOT PUT ON SOAKING WET HAIR. The brassier your colour, the drier your hair should be when applied. Shake can well, then invert to dispense foam into palm. Apply directly to brassy areas or all over. Leave in, style as usual.